Speaker: Warren Denley – Email Marketing – The Secret Weapon To Grow Your Business

Warren Denley

Warren Denley

We have another speaker announcement for WordCamp Brisbane, Warren Denley will be talking about email marketing!

Getting the right people to your site is hard enough. And making a sale to first time visitors is nearly impossible. So you need a way to build a relationship with your visitors and keep them coming back to your site until they are ready to buy from you.

You Need Email Marketing! Warren’s talk will cover:

  • Selecting an email provider.
  • Quick start guide to setting up your account and creating your first list.
  • Creating your email template.
  • Integrating your list with your site (collecting subscribers).
  • Communicating with your list.
  • Measuring, monitoring and improving your engagement.
  • Case studies – what works and what doesn’t.
  • Taking it further – segmentation and funnels.

Key Takeaways

  • Understanding of how to set up your email list.
  • How to integrate your email list with your site.
  • How to nurture your list to create more sales for your business.

Working as a Business Analyst on technical projects for over 15 years, Warren has developed a knack for moulding available technologies into business solutions. As a WordPress Consultant, Warren has spoken at WordCamp Melbourne (Australia) and regularly speaks at WordPress Meetups in Melbourne (for which he is a co-organiser).

When not creating websites or helping people with WordPress technical issues, Warren likes to test his physical endurance, having already completed the Oxfam 100km walk 3 times and Tough Mudder in 2014.

You can follow Warren on Twitter.

Bronze Sponsor: SiteGround


We’re happy to announce another Bronze Sponsor for WordCamp Brisbane! SiteGroundwith over 11 years in the business, provides managed WordPress hosting that does not miss a thing! Their servers, available in 3 different data centers across the world, are optimized for ultimate WordPress speed and security and they provide many goodies for the WordPress fans – automatic updates for the core WordPress and its plugins, WordPress SuperCacher for ultimate speed acceleration, staging tool for the coders and unique WordPress autoinstaller for the starting users – all crafted in-house by the SiteGround team. And still they do not forget the importance of the good old standard hosting features like the domain name registration, the email service, control panel and the reasonable pricing. They also have a support team that is not only available 24/7 by phone, chat and ticketing, but consists of WordPress enthusiasts who will help you with specific WordPress issues. SiteGround has been actively involved with the community speaking, supporting and attending various WordCamps around the world and by sponsoring WordCamp Brisbane they want to further contribute to the amazing WordPress community.

We have a Schedule!

G’Day everyone!

Can you believe it? There’s only 2 and a half weeks until WordCamp Brisbane, wow the time has flown by!

We’re happy to announce that we’ve almost finalised the schedule for the weekend. We still have a few small things to tie up though, so a few presentations might get shifted around while we confirm everything.

Saturday, May 30th

Time Kindler Theatre P421 The Forum P419
8:30 amRegistration Opens
9:00 amWelcome To WordCamp
9:30 amKeynote: Recurring Revenue is the Holy Grail Troy Dean
10:15 amCreative SEO Dan PetrovicThese Are A Few Of My Favourite Themes Meryl McCay
11:00 amMorning Break
11:45 amWooCommerce Case Study – coffeebeansdelivered.com.au Jen JeavensPlugin Paradise Selina Power
12:30 pmROOOAR Magazine – The Benefits Of Publishing A Digital Magazine Nicki MckayHow To Get A Page Speed Score In The 90s Peter Wilson
1:15 pmLunch
2:10 pmHow To Get Visitors Marketing Tropical North Queensland With Us Kate DuffyPlugin Development 101 Wil Brown
2:55 pmLeveraging Your Skills – Moving From One-On-One Client Work To Creating Your First Online Course Helena DenleyBuild on Chassis: Introduction to a Solid Development Workflow Japh Thomson
3:40 pmAfternoon Break
3:55 pmWouldn’t Life Be Better Without Clients? Ben MadenOnce Upon An API Steven Cooper
4:40 pmClosing Day 1 Remarks
6:00 pmAfter Party Til 10pm

Sunday, May 31th

Time Kindler Theatre P421 The Forum P419
9:00 amRegistration Opens
9:30 amWelcome Back To WordCamp
9:45 amHow to Freelance like a BOSS Dee Teal15 Cool Things You (Maybe) Didn’t Know WordPress Could Do Kristen Symonds
10:30 amMake WordPress Accessible Charlie CarterHow To Tweak Your WordPress Theme Ricky Blacker
11:15 amMorning Break
11:40 amModern Design: Browser, Mobile and Data-Centric Lucy BloomfieldWordPress On The Command Line With WP-CLI Jamie Madden
12:25 pmWhy Isn’t My Beautiful Website Enough? Jo GreyThe WordPress REST API Ryan McCue
1:10 pmLunch
2:00 pmWriting and Design for Successful Content Strategies – Words, Images and Interaction Tracey PorstContributing Back To WordPress – Why It’s Important For Your Business Kel Santiago
2:45 pmEmail Marketing – The Secret Weapon To Grow Your Business Warren DenleyBuilding a Membership site with WooCommerce Anthony Hortin
3:30 pmAfternoon Break
3:45 pmPanel – Future of Mobile / Mobile & Web Nik Cree, James Banks, Ryan McCue, Lucy Bloomfield
4:45 pmClosing Remarks


Speakers Dinner Sponsor: iCreate

iCreate Soluctions

We have yet another WordCamp Brisbane sponsor. Thanks very much to iCreate who are sponsoring the speakers dinner! iCreate is a studio full of designers, developers and marketers on Brisbane’s Bay side.  We’re full service agency offering services across both the traditional and digital spheres of marketing.  (Yes – traditional is still a thing). Oh, and we love WordPress!

Silver Sponsor: Conetix


We’re very happy to announce another Silver Sponsor for WordCamp Brisbane! Conetix  has for over 10 years helped countless businesses and developers build their own customised web hosting solution. Using a hands on business approach and years of experience, Conetix delivers a tailored, solid hosting environment that meets web professionals needs at every level.

With a continued focus on superior hardware and intelligent automation systems, Conetix is able to provide enterprise grade solutions ranging from basic web hosting through to advanced application and Managed WordPress Hosting. 

Speaker: Ricky Blacker – How To Tweak Your WordPress Theme

Ricky Blacker

Ricky Blacker

We’ve got yet another speaker announcement for you! Once you’ve learnt about WordPress themes you’ll probably want to start customising and creating child themes so Ricky Blacker will teach you how you can get started doing that. Ricky will present a simple guide to bending your WordPress theme to your will! Learn how to tweak and change the design of your website without hundreds of plugins or years of coding experience. Using easy to learn skills, you will unleash your inner designer, and become a WordPress master!

Ricky’s presentation will cover some of the following topics:

  • Preparing your WordPress site for customisation.
  • Some of the tools needed to achieve amazing results.
  • Simple beginners tips to make basic changes beyond your themes customizer.
  • What a WordPress child theme is.
  • How to create a WordPress child theme.

Ricky is a self taught web professional who found and fell in love with WordPress, and the community behind it while looking for a CMS platform to build websites for clients. He soon fell down a rabbit hole full of plugins, themes and passionate WordPress devotees, which forever changed his life and has taken him on an extraordinary journey, filled with late night talks with equally enamoured Wordies and fueled by craft beers.

Ricky runs Data Guru, a small web design business based on Brisbane’s Northside, which develops sites for small to medium sized businesses, as well as doing Pro Bono work for not for profit groups.

He is a Co-Organizer for the Sunshine Coast WordPress Meetup Group, and also regularly attends the Brisbane WordPress Meetup and Brisbane Web Design Meetup groups.

In his spare time (not that he has much of that), he is a temporary Australian (motorcycle rider), plays keyboards and sings in a local Brissy band and tries to stay on top of the ever changing Web Development world. He is passionate about sharing his knowledge of WordPress with anyone who will listen, and loves helping newbies find their legs with the WordPress back end, and show them what can be achieved with this powerful platform.

You can follow Ricky on Twitter.

See this and other great talks:


Silver Sponsor: MailChimp


We’re very excited to add another sponsor to our list of growing sponsors! MailChimp are Silver Sponsors for WordCamp Brisbane! More than 8 million people and businesses around the world use MailChimp. Our features and integrations allow you to send marketing emails, automated messages, and targeted campaigns. And our detailed reports help you keep improving over time.

You can follow MailChimp on Twitter.

Speaker: Jo Grey – Why Isn’t My Beautiful Website Enough?

Jo Grey

Jo Grey

We’re adding yet another fabulous speaker to our lineup for WordCamp Brisbane! Jo Grey will be teaching you why having a great looking website isn’t enough. Jo will give you 3 tips to help web designers get the right content from clients and soome easy-to-use sites designers can refer their clients to, such as building infographics, images for their blogs, and topic ideas.

Jo will cover some of the following topics during her presentation:

  • Why a pretty website isn’t enough.
  • Providing content slows the web designer down.
  • Content generating ideas.
  • Content moving with the times – not static.
  • Clients start off strong, then fade when novelty of being a blogger fades.
  • Strategies and tips to help clients manage their content
  • Ways web designers can help get the right content the first time.
  • Repurposing existing content.
  • Engagement.
  • Personality in content.
  • Stories matter.

Jo Grey has over 20 years of experience in marketing and communications. She is the director of a new corporate communications agency in Brisbane: Cornerstone Communications. Jo and her team know that every brand has a story, and their job is to help you (or your clients) build a content strategy to tell that story.

Content can be words, great infographics, videos, a blog, a digital magazine or ebook, or a short social media post. Whatever fits with your (or your clients’ business) is what the team of hand-picked experts at Cornerstone Communications can do.

Previously, Jo has managed the marketing, communications and media for a range of companies, including state government and tertiary education. In her spare time, Jo studies for her PhD in communications using video-conferencing, walks the dog and eats copious amounts of chocolate.

See this and other great talks:


Bronze Sponsor: Cornerstone Communications: Corporate Communications Agency

Cornerstone Communications

We’re happy to announce our first Bronze Sponsor for WordCamp Brisbane! Let me introduce you to Cornerstone Communications: Corporate Communications Agency.

Stunning website? What about your content?

We craft content for websites, blogs, newsletters and social media.

“In 2014, 86% of B2B marketers used content marketing, and 70% of them are creating more content than they did one year ago*” *Ref Content Marketing Institute, 2014

It’s essential to get it right first time – and that means a solution tailored to you. Not Bob or Betty. You. We will help you identify the best possible content marketing solution that will fit well with your team, culture and customers. Our combined experience ensures that you get the right service, at the right budget, at the right time. And because we get it right, we have happy clients. 

When it comes to marketing and communications, we realise it’s tempting to ‘do it yourself’. But that takes time and while you may well do a reasonable job, is it the best use of your time?

Content matters. Get it done. Cornerstone Communications consultants all have a minimum of 10 years’ experience in their field. Most have more. We can help you with:

  • Marketing strategies 
  • Content marketing
  • Social media
  • Graphic design
  • Website design and content
  • Newsletters
  • Blogs
  • Editing

Visit www.cornerstonecommunications.com.au for content packages.

Speaker: Kristen Symonds – 15 Cool Things You (Maybe) Didn’t Know WordPress Could Do

Kristen Symonds

Kristen Symonds

By the end of the WordCamp Brisbane weekend we’re aiming to make new WordPress new users leave the event feeling confident with themes, plugins and of course the WordPress admin dashboard!  Kristen’s talk is aimed at users to help them get the most out of their WordPress publishing experience.

Kristen’s talk will include some of the overlooked parts of WordPress admin such as:

  • The Help menu.
  • Screen Options.
  • Drag & drop media.
  • Inserting multiple images at once.
  • Use the Edit Selection section of media dialogue.
  • Page Ordering.
  • Bulk Edit.
  • Emoji.
  • And many more!

Kristen Symonds, (aka Kristarella) is co-organiser of the WPSydney meetup group, co-organiser WordCamp Sydney 2014 and a WordPress fanatic. She also loves photography, craft (especially knitting and crochet), Sci-Fi and Fantasy, and board games.

Kristen is married to Dave and has two pet rabbits named Kaylee and Monty; they all live together in suburban Sydney.

You can follow Kristen on Twitter.

See this and other great talks: