Warren Denley

We have another speaker announcement for WordCamp Brisbane, Warren Denley will be talking about email marketing!

Getting the right people to your site is hard enough. And making a sale to first time visitors is nearly impossible. So you need a way to build a relationship with your visitors and keep them coming back to your site until they are ready to buy from you.

You Need Email Marketing! Warren’s talk will cover:

• Selecting an email provider.
• Quick start guide to setting up your account and creating your first list.
• Creating your email template.
• Integrating your list with your site (collecting subscribers).
• Communicating with your list.
• Measuring, monitoring and improving your engagement.
• Case studies – what works and what doesn’t.
• Taking it further – segmentation and funnels.

Key Takeaways

• Understanding of how to set up your email list.
• How to integrate your email list with your site.
• How to nurture your list to create more sales for your business.

Working as a Business Analyst on technical projects for over 15 years, Warren has developed a knack for moulding available technologies into business solutions. As a WordPress Consultant, Warren has spoken at WordCamp Melbourne (Australia) and regularly speaks at WordPress Meetups in Melbourne (for which he is a co-organiser).

When not creating websites or helping people with WordPress technical issues, Warren likes to test his physical endurance, having already completed the Oxfam 100km walk 3 times and Tough Mudder in 2014.

You can follow Warren on Twitter.

Ricky Blacker

We’ve got yet another speaker announcement for you! Once you’ve learnt about WordPress themes you’ll probably want to start customising and creating child themes so Ricky Blacker will teach you how you can get started doing that. Ricky will present a simple guide to bending your WordPress theme to your will! Learn how to tweak and change the design of your website without hundreds of plugins or years of coding experience. Using easy to learn skills, you will unleash your inner designer, and become a WordPress master!

Ricky’s presentation will cover some of the following topics:

• Preparing your WordPress site for customisation.
• Some of the tools needed to achieve amazing results.
• Simple beginners tips to make basic changes beyond your themes customizer.
• What a WordPress child theme is.
• How to create a WordPress child theme.

Ricky is a self taught web professional who found and fell in love with WordPress, and the community behind it while looking for a CMS platform to build websites for clients. He soon fell down a rabbit hole full of plugins, themes and passionate WordPress devotees, which forever changed his life and has taken him on an extraordinary journey, filled with late night talks with equally enamoured Wordies and fueled by craft beers.

Ricky runs Data Guru, a small web design business based on Brisbane’s Northside, which develops sites for small to medium sized businesses, as well as doing Pro Bono work for not for profit groups.

He is a Co-Organizer for the Sunshine Coast WordPress Meetup Group, and also regularly attends the Brisbane WordPress Meetup and Brisbane Web Design Meetup groups.

In his spare time (not that he has much of that), he is a temporary Australian (motorcycle rider), plays keyboards and sings in a local Brissy band and tries to stay on top of the ever changing Web Development world. He is passionate about sharing his knowledge of WordPress with anyone who will listen, and loves helping newbies find their legs with the WordPress back end, and show them what can be achieved with this powerful platform.

You can follow Ricky on Twitter.

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Jo Grey

We’re adding yet another fabulous speaker to our lineup for WordCamp Brisbane! Jo Grey will be teaching you why having a great looking website isn’t enough. Jo will give you 3 tips to help web designers get the right content from clients and soome easy-to-use sites designers can refer their clients to, such as building infographics, images for their blogs, and topic ideas.

Jo will cover some of the following topics during her presentation:

• Why a pretty website isn’t enough.
• Providing content slows the web designer down.
• Content generating ideas.
• Content moving with the times – not static.
• Clients start off strong, then fade when novelty of being a blogger fades.
• Strategies and tips to help clients manage their content
• Ways web designers can help get the right content the first time.
• Repurposing existing content.
• Engagement.
• Personality in content.
• Stories matter.

Jo Grey has over 20 years of experience in marketing and communications. She is the director of a new corporate communications agency in Brisbane: Cornerstone Communications. Jo and her team know that every brand has a story, and their job is to help you (or your clients) build a content strategy to tell that story.

Content can be words, great infographics, videos, a blog, a digital magazine or ebook, or a short social media post. Whatever fits with your (or your clients’ business) is what the team of hand-picked experts at Cornerstone Communications can do.

Previously, Jo has managed the marketing, communications and media for a range of companies, including state government and tertiary education. In her spare time, Jo studies for her PhD in communications using video-conferencing, walks the dog and eats copious amounts of chocolate.

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Kristen Symonds

By the end of the WordCamp Brisbane weekend we’re aiming to make new WordPress new users leave the event feeling confident with themes, plugins and of course the WordPress admin dashboard!  Kristen’s talk is aimed at users to help them get the most out of their WordPress publishing experience.

Kristen’s talk will include some of the overlooked parts of WordPress admin such as:

• The Help menu.
• Screen Options.
• Drag & drop media.
• Inserting multiple images at once.
• Use the Edit Selection section of media dialogue.
• Page Ordering.
• Bulk Edit.
• Emoji.
• And many more!

Kristen Symonds, (aka Kristarella) is co-organiser of the WPSydney meetup group, co-organiser WordCamp Sydney 2014 and a WordPress fanatic. She also loves photography, craft (especially knitting and crochet), Sci-Fi and Fantasy, and board games.

Kristen is married to Dave and has two pet rabbits named Kaylee and Monty; they all live together in suburban Sydney.

You can follow Kristen on Twitter.

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